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Wander Type Project

Overwatch 2

Wander Type: Overwatch 2 is a book created by Jaehyun Kim after first encountering typography in a university course and becoming captivated by its appeal. She explored ways to merge her love for games and fashion, beginning with discovering new forms of letters in the objects within her favorite game, Overwatch 2. She connects a total of 50 new letters — 26 from the English alphabet and 24 from the Korean script — with fashion brands. These letter-brand pairings reflect not only similar colors but also shared atmospheres and styles. Through this, she attempts a rebranding by blending the worlds of gaming and fashion. Wander Type: Overwatch 2 introduces a fresh perspective on viewing non-typographic objects as typography, showcasing her unique point of view and reinterpretation of both the game and fashion worlds. The overall style of the book takes the form of a fashion magazine, reflecting her personal design aesthetic.


About the Author: Jaehyun Kim

Jaehyun Kim is a student majoring in Computer Game Design at George Mason University. After 20 years of education in Korea, she chose to pursue higher education in the United States to gain new challenges
and perspectives, stepping into a broader world. At the time of publishing this book, into a career.
She is on a deep journey of reflection, working to turn her passions into a career. She constantly asks herself, “What is the right answer?” and the answer, ultimately, always comes back to “To be true to myself at that moment.” Her works visually capture the journey of exploring and questioning her identity. Currently, she is on a journey of exploring her interests in fashion, games, and branding.

View the Project:

Jaehyun Kim Wander Type Overwatch 2 Fall 2024Download

Wander Type: Overwatch 2

Researchers

Fall 2021
Alexandra Achenbach
Asha Dalling
Vivian Duran
Crystal Ho
Shannon Kunkel
Margeaux Miller
Diana Ramirez Carvallo
Tristen Trivett
Nicholas Waguespack
Eleanor Wind

Fall 2020
Sofia Guerra Cardona
Victoria Kuzmicki
Rachel Larson
Samantha McCarrick
Kaeleigh Sturgeon
Skylyr Jade VanDerveer

Courses

Fall 2024
Typography (ARTS 215)
George Mason University Korea
Incheon, South Korea

Fall 2020/2021
Typography (ARTS 3650)
Nova Southeastern University
Fort Lauderdale, FL

Instructor

Miriam Ahmed, PhD
Assistant Professor of Graphic Design
School of Art, George Mason University
mahmed62@gmu.edu

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